Mood Board for colours and fonts

Here is my mood board for colours and fonts, as you can see, the main colours used are; black, white, red and blue. I think this will make the magazine look sleek and modern.

Media Kit

Here is my media kit which shows the things that would be associated with my audience for my magazine. This would allow me to see the advertising revenue stream, meaning, I could advertise these things in my magazine as they would relate to the reader.

Double page spread paper draft

First draft of double page spread article

FOSCAR made up of two students from

Norwich are creating a real buzz in the industry, but what makes them different to any other teenage musicians trying to make it big? We investigate to see what the fuss is all about....

With their jangly, indie sounds, they are definitely not the typical 16 year olds trying to be the likes of Justin Beiber and N-Dubz, but instead are creating their own identity and have been acclaimed as “A very refreshing pair, with a great talent and future” by The Daily Mail. There are lots of youngsters around at the moment,who all seem to sound the same, with no originality

and all fall into the same bracket of boring, however, boring is certainly not a word you could use to describe the pair. “Whats the point in doing what everyone else does, you just turn into a robot” States Oscar Knights, who never fails to speak his mind. The pair however never fail to state their admiration for bands such as The Stone Roses and The Smiths. “Yeah we really like both The Stone Roses and The Smiths. They weren’t trying to impress the mass market, much like us.”
 Gathering quite the reputation for being very controversial and like   ‘marmite’ according to guitarist Fergus Bobby.“We don’t really care if people like us. Were not going to stop making music if a few people criticise us.”
FOSCAR never fail to disappoint fans either, bringing out their debut album- la plage,  and
 gaining rave reviews. “Yeah the album was good. We really enjoyed
 making it and people seemed to like it which was great”.Says Fergus Bobby. “A lot of people     have asked where the name came from actually but plage translates to beach in French and we were actually at the beach when we decided to form the band, and as Oscar is half  French, it just fits really.” The two have been tipped as the ‘spearhead of young music’ are unquestionably talented and have a gift for music, however they have been   criticised of being ‘immature’ by Chris Martin from Coldplay.   “They don’t know how to act at the moment, you can tell they are still young as the way they act is very immature.” Oscar however, as outspoken as always replied “Yeah we love banter, he’s probably a bit too old to understand.” 
The pair are rumoured to be playing at Latitude festival in 2012 along side greats like Morrissey and Arcade Fire. With some really exciting times ahead you would expect the pair to be very confident about themselves, however they are keeping their feet firmly on the ground. “Were doing okay at the moment and were loving the music were making and having a great time, but we know how quickly peoples opinions change, we’ll enjoy it while it lasts”. Who knows how far the pair will go, one thing is for sure though is that they will be very entertaining along the way. ᗿ

Images to show the construction of my media products

Images to show the construction the media products

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Details of Location, props and models

For my images I mainly used rural locations for example for my double page spread I decided to use an old industrial container for the background. I thought this was interesting as the colour of the container was a bright blue which I was able to match to aspects of the double page spread article.
I also used a rural location for the contents page as I have two models walking down a street which I thought was interesting and I was able to catch the models while they were in natural circumstances which connoted the musicians were still an up and coming band, which is what the magazine promotes.
The only image which I did not use a rural location was on my front cover when I used the music studio as I needed a white background therefore I was able to edit the image to make the image look suitable for the magazine. Also the way I cropped the background out allowed me to make the image look more professional as the background looked too amateur.

Contents page paper draft

Here is my paper draft of my contents page.

contents page analysis 2

contents page analysis 2, a photo by kieranbrowne on Flickr.

nme contents page analysis

nme contents page analysis, a photo by kieranbrowne on Flickr.

This is my first contents page analysis.

Double page spread analysis 2

Double page spread analysis 2, a photo by kieranbrowne on Flickr.

Here is my second double page spread analysis.

Original Images

 These are the original images I took for my media work

    

Pete Doherty double page spread

pete doherty dps, a photo by kieranbrowne on Flickr.

This is a double page spread I have analyised while planning my own double page spread.

Magazine cover image

This is the image I have decided to use on my cover as I think it is a good image and I like the angle of the camera and then way the models are standing.

Paper Draft of Front Cover

This is my paper draft. It shows roughly what I would like my magazine cover to be like. I will try and make the cover look stylish yet at the same time informal as I will have the model in informal clothing and I will have informal language in the cover lines. The cover will be quite minamalistic yet still include lots of information about whats in the magazine (Music, Clothing etc).

Audience research

For my audience research I had to collect information about what people like to see in music magazines. To do this I made a questionnaire on Survey Monkey. I was able to create a range of questions so I could find out lots of information about what should be featured in my magazine.

As you can see from this graph, my target audidnce will be people between the ages of 15-19. I will be able to include relevant information which 15-19 year olds will want to read.

As this graph shows, most people listen to music every day. Therefore showing music is a big part of peoples lives.

This graph is very important as it shows what genre of music people like therefore determining what type of music I will put in my magazines. As you can see from the data on the graph, there is not one genre which is most popular, therefore I will include most genres of music in my magazine however I will not include 'House' or 'Screamo' as these are the least popular.

This graph shows how often people buy thier music magazines. As you can see, the majority of people buy thier magazines every month meaning I will issue the magazines monthly.

This graph shows if people like old or new music. As you can see, only 25% of the people I asked like old music, however this is still a substantial amount, meaning I will include a seperate section in the magazine of less modern music.



This graph shows how much people would normally spend on music magazines and the largest percentage is  45.5% towards £2-3. Therefore I will price the magazine at this price as it is an affordable price yet will still make enough money. 

This graph shows if people prefer more pictures or text in music magazines. The graph shows that people prefer more pictures however the statistic is quite even so I will include a mixture of writing and pictures in the magazine.

The graph here shows if people prefer music magazines to come out weekly or monthly and people prefer them to come out monthly, so as I mentioned before, I will release the magazine monthly.

Overall I think the research I did was quite successful however if I was to make one criticism it would be that I should have asked the question "Do you like bright colours in music magazines?" As this would have given me an idea of this topic.

My quantitive research I complied was very useful as it allowed me to clearly see what had to definitely go in the magazine. My qualititive reaserch was also helpful as it allowed me to see peoples opinions and views on different topics other than a simple answer.  

Mood Board

Target Audience

Working title for the magazine

I have decided on the name Beats.

udience- Demographic

I have decided to aim my magazine at 15-35 year olds as my research showed that this is the main age group who buy magazines. I have not aimed the magazine at a specific gender as I found out that both males and females buy music magazines.

Target audience- Psychographic

The readers of music magazines like different genres of music like; rock, pop, hip-hop, indie, metal, rap. However I think I will aim at the Rock, Indie and Pop genres as they seen to be the most popular. The readers also want to hear about; gigs, festivals, artists , local bands and fashion. Therefore I will include all of these points and I will include relative adverts to do with these.

Price Point

The price point was one of the main issues that readers of music magazines had as a lot of people thought they were all quite expensive. (£4.00- £6.00). Therefore I have decided to price my magazine cheaper than this as I believe more people will be attracted to buy if it is less expensive. I will price the magazine at £2.50 as it will still make money, but is cheaper than most other magazines.

Weekly or monthly

I have decided I will issue the magazine monthly. The reason for this is because my audience research shows that people prefer to buy magazines monthly as then they tend to contain more, consise information and they also dont have to spend money every week.

Content

I have decided I will have a broad genre of music in the magazine as my research shows there are lots of genres people listen to, however they are also open to listen to other types of music genre. I think i wil sway the magazine towards the indie genre however as this seems to be the strongest and most likely to sell. I will also include fashion and art into the magazine as people that listen to music also tend to like these things too.

Style

A lot of magazines these days seem to use rough, unrefined text and pictures. However I think I will have a more upper class approach. I will however not include classical music as most youngsters dont listen to this, however the magazine will be modern and stylish. I will still use informal language I will use will be informal and suitable for the younger audience as this is important.

USP or position in the market

I think my music magazine will be different from others in the market as it will have a more modern, stlyish magazine. It will be layed out like magazines like "Stuff" Which is modern but will be different from it as it will include music and will cover a range of topics, unlike other magazines in the market which tend to specialise in one genre, I intend to cover many. However I will target the strongest audiences mainly, like the indie and rock scene.

nme magazine front cover

nme-front-cover-29308, a photo by kieranbrowne on Flickr.

I chose this magazine cover as it was different to the other covers I have chosen in this task and I thought it would be an interesting magazine cover to analyse.

Second magazine cover

MUS_MAR06_cover_2oc.indd, a photo by kieranbrowne on Flickr.

I chose this magazine because it looked quite sophisticated and I thought it would be interesting to analyise.

Q Lily Allen

Q Lily Allen, a photo by kieranbrowne on Flickr.

This is a magazine cover I chose to analyise. It appealed to me as it was an interesting front cover with many interesting features to discuss.